Exvisu’s approach was originally founded as a means of analyzing the sociology of scientific innovation. Organizations can use Exvisu’s services to test the resonance of innovative ideas in new media environments, a critical component of any go-to-market strategy.

Some of the services we offer include:

• Map the blogosphere and traditional media about social or technical issues related to scientific innovation.
• Map the public discussion related to proposed scientific or innovation projects to identify key opinion leaders on specific subjects or scientific dialogues.
• Monitor and analyze scientific and consumer communities to determine their concerns and preoccupations on particular subjects.

Exvisu’s analyses will answer these or other questions, and our research is accompanied by strategic recommendations. We also offer leaders the tools to help them establish and develop their new media presence, whether using blogs, virtual communities, or other techniques.

If you have other issues to address than these, let us know.